Grover Pro Percussion and Gambal Mallets Form Strategic Partnership January 29, 1998Grover Pro Percussion and Gambal Mallets have announced a strategic partnership. Grover Pro Percussion will be the exclusive distributor of Gambal products worldwide.
Gambal manufactures a wide variety of marching mallets, orchestral mallets and percussion accessories. While Gambal's primary focus has been on manufacturing and developing high-quality mallets over the past several years, Grover's primary focus has been on building a worldwide sales network.
"The two companies farm. a perfect strategic fit," commented Andy Rega, Vice President of Operations for Grover. "For 25 years, Grover's target market has been high-end niches within the percussion instrument industry. Over that time we have established a solid sales network by distributing our products directly to music retailers. Gambal mallets target a high-end niche within the marching market segment which is a segment that have left untouched. Gambal mallets will allow Grover to reach new market segments while our sales network will allow Gambal to reach a larger network of retailers." To request more information, contact David Kilkenny at 617-935-6200. |